Is Rusk Purple Shampoo Good? Best Guide to Use & Benefits
Purple shampoo has taken the beauty world by storm, especially among blondes and anyone looking to neutralize brassy tones in their hair. Among the many options available, Rusk Purple Shampoo has risen in popularity. But is it truly as effective as people claim? Let’s dive deep into this product to see if it lives up to the hype.
What Is Rusk Purple Shampoo?
Rusk is a well-known brand in the hair care industry, offering a range of products designed to cater to various hair types and needs. Rusk Purple Shampoo, more specifically their Deepshine Platinum Shampoo, is formulated to maintain and enhance the vibrancy of light, blonde, and gray hair by neutralizing unwanted yellow or brassy tones.
The shampoo is enriched with violet pigments that work to counteract warm undertones, resulting in a cooler, more platinum-like shade. But it’s not just about color correction—Rusk promises to offer nourishing ingredients that hydrate and strengthen your hair while toning it.
How to Use Rusk Purple Shampoo
Using Rusk Purple Shampoo is simple, but to get the best results, it’s important to follow the right steps:
- Wet your hair thoroughly – The shampoo works best on wet hair, allowing the pigments to spread evenly.
- Apply the shampoo – Work a small amount into your hands and then massage it into your scalp and hair, focusing on the areas with the most brassiness.
- Leave it on for 3-5 minutes – This is crucial. You want to allow the violet pigments time to work their magic. However, be cautious with how long you leave it in, especially on very light hair, to avoid over-toning, which could leave a purple tint.
- Rinse thoroughly – Make sure to rinse out all the shampoo to prevent buildup.
You can use Rusk Purple Shampoo 1-2 times a week, depending on how much toning your hair needs.
What Makes Rusk Purple Shampoo Stand Out?
The Ingredients
Rusk takes pride in offering a product that not only tones but also nourishes. The Deepshine Platinum Shampoo is infused with marine minerals that help to replenish moisture and strengthen the hair shaft, making it particularly beneficial for chemically treated or heat-damaged hair. The addition of hydrolyzed keratin also plays a role in repairing the hair’s structure, keeping it strong and shiny.
The Toning Power
One of the main reasons people turn to purple shampoo is for its toning power. Rusk Purple Shampoo is formulated with potent violet pigments that target and neutralize unwanted yellow hues in blonde, silver, or gray hair. Users have reported seeing noticeable results after just one use, with even better results when used consistently.
Rusk Deepshine Platinum Repair Treatment
For those looking to enhance the effects of the purple shampoo, Rusk Deepshine Platinum Repair Treatment is an excellent follow-up product. This deep conditioning treatment helps restore moisture and strengthen the hair after toning, making your color look more vibrant and your strands feel softer.
Is Purple Shampoo Okay for Your Hair?
Now, the million-dollar question: Is purple shampoo safe for regular use? The answer is a bit nuanced. Purple shampoos like Rusk’s Deepshine Platinum Shampoo are generally safe for your hair, but moderation is key. While the violet pigments are gentle, overuse of any purple shampoo can potentially lead to a slight purple tint, especially if left on for too long. Also, frequent toning can sometimes dry out the hair, which is why incorporating a moisturizing conditioner or treatment, such as the Rusk Deepshine Platinum Repair Treatment, is essential.
For best results, we recommend using purple shampoo once or twice a week, depending on your hair’s tone. If your hair becomes too dry, reduce usage or switch to a hydrating shampoo for a few washes.
Is It Good to Use Purple Shampoo All the Time?
No, it’s not necessary—or advisable—to use purple shampoo every time you wash your hair. Rusk Purple Shampoo is a toning shampoo, and frequent use might lead to a buildup of violet pigments, making your hair appear dull or giving it a purple hue.
Alternate between purple shampoo and a regular, moisturizing shampoo to keep your hair healthy and vibrant. Additionally, follow up with a conditioner or deep treatment like Rusk Deepshine Purple Conditioner or Rusk Deepshine Platinum Repair Treatment to maintain the moisture balance in your hair.
Is Rusk Purple Shampoo Good?
Rusk Purple Shampoo is undoubtedly one of the better toning shampoos on the market. It effectively neutralizes yellow and brassy tones in lightened hair, leaving it looking cooler and fresher. The added benefit of hydration and strengthening ingredients sets it apart from other purple shampoos, which often focus solely on toning.
Customers have reported seeing excellent before and after results, especially after consistent use. The Deepshine Platinum Shampoo has garnered favorable reviews across platforms, with users praising its ability to brighten blonde and gray hair while maintaining softness and shine.
However, as with any product, individual results may vary. If you’re concerned about how purple shampoo might affect your hair, we recommend performing a patch test or consulting with your hairstylist.
What’s the Best Purple Shampoo to Use?
The market is flooded with purple shampoos, making it hard to choose the right one. Rusk Purple Shampoo stands out for its balance of toning power and nourishing ingredients, making it a great choice for anyone looking to maintain blonde, silver, or gray hair. Other popular brands like Luseta Purple Shampoo and Joico Purple Shampoo have also garnered positive reviews, but Rusk’s formula is uniquely designed to strengthen and moisturize the hair while providing excellent toning.
If you’re looking for a powerful purple shampoo with added benefits for hair health, Rusk Deepshine Platinum Shampoo is certainly worth considering.
Rusk Purple Shampoo vs. Competitors
Let’s compare Rusk Purple Shampoo with some of its top competitors:
- Luseta Purple Shampoo: Known for its sulfate-free formula, this shampoo is great for sensitive scalps but lacks the intense toning power of Rusk. While gentle, it may take longer to see visible results.
- Joico Purple Shampoo: Joico offers a potent purple shampoo that delivers quick results, but some users have reported dryness after repeated use. Rusk’s moisturizing ingredients give it the edge in terms of maintaining hair health.
- Rusk Deepshine Purple Conditioner: Paired with the Deepshine Platinum Shampoo, this conditioner ensures that your hair stays hydrated and soft after toning. It’s a great way to round out your purple hair care routine.
| Product | Description | Key Ingredients | Best For | Usage | Price Range |
|---|---|---|---|---|---|
| Rusk Purple Shampoo | Tones brassiness in blonde, silver, or gray hair while moisturizing and strengthening. | Violet pigments, Marine minerals, Hydrolyzed keratin | Blonde, silver, gray hair | Use 1-2 times a week | $$ – Moderate |
| Rusk Deepshine Platinum Repair Treatment | Deep conditioning treatment to restore moisture and strengthen hair after toning. | Marine minerals, Protein complex | Damaged, toned hair | Use weekly after shampoo | $$$ – Premium |
| Rusk Deepshine Purple Conditioner | Moisturizes and conditions hair, ensuring softness and shine post-shampoo. | Violet pigments, Hydrating agents | Blonde, silver, gray hair | Use after purple shampoo | $$ – Moderate |
| Luseta Purple Shampoo | Sulfate-free, gentle purple shampoo for sensitive scalps, though less potent in toning. | Coconut oil, Violet pigments | Blonde, silver hair | Use 2-3 times a week | $$ – Moderate |
| Joico Purple Shampoo | Quick toning results but may cause dryness with frequent use, great for intense brassiness. | Violet pigments, Keratin | Very brassy hair | Use 1 time a week | $$ – Moderate |
Is Rusk Purple Shampoo Worth It?
In conclusion, Rusk Purple Shampoo is a standout product for anyone looking to neutralize brassiness in blonde, silver, or gray hair. Its toning power, combined with nourishing ingredients like marine minerals and hydrolyzed keratin, makes it a well-rounded option that doesn’t sacrifice hair health for color correction.
If you’re still on the fence, consider trying it out for a few weeks and evaluating the results. Many users have shared glowing reviews about how Rusk Purple Shampoo transformed their color and texture, making it a worthy addition to any hair care routine.
At agoodshampoo.com, we believe that investing in quality hair care products like Rusk Deepshine Platinum Shampoo can make a significant difference in your hair’s health and appearance. Visit agoodshampoo.com to discover more about top-tier hair care products that work.
Carolina Herrera: Cosmetics specialist & Hair Analyst. Specializing in hair treatments, Carolina provides thorough reviews and advice on choosing the best products for damaged or treated hair.
